DASTAAN E RUMAAN

Home of Handcrafted Textiles

Made in Pakistan

ABOUT DASTAAN E RUMAAN

At Dastaan e Rumaan, we are on a mesmerizing journey, infusing enchanting heirlooms of Pakistani traditional textiles with a vibrant and contemporary fashion twist. Watch as the ancient artistry weaves the stories of modern allure and we paint a masterpiece that will leave hearts captivated. Let's infuse the past with the present, creating an artistic harmony that whispers the echoes of time while embracing the zest of the moment. Together, we'll redefine elegance and make the world fall in love with the magic of our craft!

DASTAAN E RUMAAN is a home of 2 sub brands.

RUMAAN is working on hand-woven fabrics, natural dyeing and Recycler Rumaan.

DASTAAN - a tale of two is working on Block Prints and Hand Painted fabrics.

Made in Pakistan

A celebration of artistic excellence, the legacy of hard work, and a testament to timeless craftsmanship. It speaks volumes of dedication, resilience, brilliance, and mastery to be cherished by all who seek true artistry and the essence of Pakistan's heritage that flourishes within the heart of the nation.

Hand Made

Experience the exquisite craftsmanship of our Pakistani artisans, who pour their heart and soul into creating handcrafted textiles. From intricately woven fabrics to beautifully block-printed, naturally dyed, or painted suits, sarees, and home apparel, each piece is a labor of love, meticulously crafted to adorn your style with elegance and charm.

Sustainable & Responsible

Our fabric is both stylish and sustainable, designed with care to protect the environment. Our studio is committed to using less water and electricity responsibly, and is plastic-free, almost. Dastaan e Rumaan is proudly working on recycled products made with post-used plastic wrappers.

More to come!

  • 𝐃𝐀𝐒𝐓𝐀𝐀𝐍 𝐄 𝐑𝐔𝐌𝐀𝐀𝐍 is now available at 𝐐𝐲𝐚𝐚𝐬, MM ALam Road, Lahore.

  • DASTAAN E RUMAAN at Pakistan Pavilion by Embassy of Pakistan,Harerare, Zimbabwe.

    Our deepest gratitude goes to the 𝗘𝗺𝗯𝗮𝘀𝘀𝘆 𝗼𝗳 𝗣𝗮𝗸𝗶𝘀𝘁𝗮𝗻 𝗶𝗻 𝗭𝗶𝗺𝗯𝗮𝗯𝘄𝗲 for their invaluable support and for providing us this prestigious platform to showcase the rich heritage of Pakistan.

    Video: 
  • At FPCCI

    Our Co Founder as MEMBER REGIONAL STANDING COMMITTEE ON WOMEN EMPOWERMENT AT FPCCI, Federation of Pakistan Chamber of Commerce and Industries.

  • Rosie Gabrielle, international traveler at Daachi Exhibition, Lahore 2024

  • Celebrating Labour Day, 1 May 2024

    This Labor Day, just like everyday, we are celebrating teamwork and dedication that got us here. As we reflect on the past and look to the future, let's take a pause and tell you guys, how much you matter to us. You have built us a 2nd home at Dastaan e Rumaan.

    Video 
  • Co founders Dastaan e rumaan with Director WWF and team of EBM

  • Co founder Dastaan e Rumaan with Director WWF. Have you seen Bhullan - the indus dolphin on the bag?

  • Co Founder Daastaan e Rumaan with Director WWF, receiving beautiful gift.

Enjoy the enchanting creations of the designers and artisans, perfecting the imperfections of handmade fabrics, Just for You!

  • Dastaan e Rumaan @ MM Alam Road Lahore

    Dastaan e Rumaan @ MM Alam Road Lahore

    For the very first time, 𝐃𝐀𝐒𝐓𝐀𝐀𝐍 𝐄 𝐑𝐔𝐌𝐀𝐀𝐍 is stepping into the realm of physical retail! We're beyond excited to announce our debut at 𝐐𝐲𝐚𝐚𝐬, M M Alam Road, Lahore—a...

    Dastaan e Rumaan @ MM Alam Road Lahore

    For the very first time, 𝐃𝐀𝐒𝐓𝐀𝐀𝐍 𝐄 𝐑𝐔𝐌𝐀𝐀𝐍 is stepping into the realm of physical retail! We're beyond excited to announce our debut at 𝐐𝐲𝐚𝐚𝐬, M M Alam Road, Lahore—a...

  • Dastaan e Rumaan x WWF x EBM

    Dastaan e Rumaan x WWF x EBM

    At Dastaan e Rumaan, we believe innovation and sustainability go hand in hand. We're proud to collaborate with WWF-Pakistan and EBM English Biscuit Manufacturers (Pvt.) Ltd.  (EBM) on the Multi-Layered...

    Dastaan e Rumaan x WWF x EBM

    At Dastaan e Rumaan, we believe innovation and sustainability go hand in hand. We're proud to collaborate with WWF-Pakistan and EBM English Biscuit Manufacturers (Pvt.) Ltd.  (EBM) on the Multi-Layered...

  • Dastaan e Rumaan at Kazakhstan House

    Dastaan e Rumaan at Kazakhstan House

    Proudly representing 𝗗𝗔𝗦𝗧𝗔𝗔𝗡 𝗘 𝗥𝗨𝗠𝗔𝗔𝗡 at the Kazakhstan Embassy alongside the esteemed Handicrafts Association of Pakistan (HAP). We had the honor of meeting Governor Punjab Sardar Saleem Khan, Consul General...

    Dastaan e Rumaan at Kazakhstan House

    Proudly representing 𝗗𝗔𝗦𝗧𝗔𝗔𝗡 𝗘 𝗥𝗨𝗠𝗔𝗔𝗡 at the Kazakhstan Embassy alongside the esteemed Handicrafts Association of Pakistan (HAP). We had the honor of meeting Governor Punjab Sardar Saleem Khan, Consul General...

  • Dastaan e Rumaan at Chiragh, Dhoop Sari, Multan

    Dastaan e Rumaan at Chiragh, Dhoop Sari, Multan

    Sehrish and I were Honored to be invited as the Chief guest by Chiragh in Multan, an NGO few days back. One word, IMPRESSIVE. The way this organization is actually...

    Dastaan e Rumaan at Chiragh, Dhoop Sari, Multan

    Sehrish and I were Honored to be invited as the Chief guest by Chiragh in Multan, an NGO few days back. One word, IMPRESSIVE. The way this organization is actually...

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